PROPOSALS & PROJECT BRIEFS
Website design proposal template.
An editable website design proposal with objectives, deliverables, exclusions, milestones and payment terms. Includes a completed example.
See the completed example ↓WHEN TO USE IT
A clearer next step.
Use this to propose a defined website design engagement before starting work. Identify whether this engagement includes design only or also development. A visual design handover is different from launching a working website.
SEE IT IN CONTEXT
A completed example.
Project summary
Design a five-page website that helps visitors understand the services and submit a useful enquiry.
Objectives and success criteria
The agreed pages cover the approved content and have layouts for mobile and desktop.
Deliverables
Five responsive page designs Desktop and mobile layouts A reusable type, color and component guide A design-file handover
Out of scope
Development, hosting, copywriting and ongoing content updates.
Timeline and milestones
Week 1: page structure and wireframes Week 2: visual direction and key pages Week 3: remaining pages, review and handover
Client responsibilities
Approved page copy, brand assets, two competitor references and access to the current site.
Commercial terms
Illustrative project fee: USD 2400. Example payment schedule: 50% at acceptance and 50% before handover. Replace this with your agreed currency, price and terms.
Revisions and next steps
Two consolidated review rounds are included in this example. Additional work requires written agreement on scope, price and timing. Confirm acceptance before work begins.
KEEP YOUR WORK MOVING
Start with this structure online.
Open the generator with suggested sections or line items. Add your own names, prices and terms before exporting a PDF.
GOOD TO KNOW
A few useful answers.
How do I use this template?
Download the blank Word file, replace the bracketed fields and adapt the suggested structure. Use the completed example for context. Review the content and any manually entered totals, then save your own copy or export a PDF from your editor.
Can I edit and reuse it?
Yes. Adapt it for your own work and keep a copy for future use. All document text is editable. Replace the example details and include the terms and identifiers relevant to your transaction.
Are the completed example details real?
No. Names, dates, amounts and scenarios in the completed example are illustrative. They show how to organize the document; they are not recommended fees, actual payment instructions or records of a real transaction.
Keep a good thing going.
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